Consider me a convert. Makeup ideas, product reviews, and the latest celebrity trendsdelivered straight to your inbox. Create an account so you'll have a place to store your favorites. This month's arrival of Merit in the UK has filled the gaps. Apply using the stick or a brush, wherever you need it on your skin. On top of that, they are in line with Clean at Sephora, which means the makeup is formulated without a list of ingredients deemed harmful. This cream lipstick is Merit's latest launch, but I'm already projecting it to be a hit. It gives me the perfect flushed, glowy look. When it comes to shipping, MERIT beauty makes things super simple. Looking for face solutions? And if were talking about easy-to-use and natural finishes, the Brow 1980 Volumizing Pomade is your match. The complexion stick was a breeze to apply (you can totally use your fingers to blend, but I used a concealer brush since the formula is a bit on the tacky side)however, picking the right shade wasnt the easiest. Id love to see more of these chic, It girl brands making full coverage cool too. Ever since Hailey Bieber shared a GRWM video using the underpainting makeup technique, which invo, This Viral Cream Blush Hack Transformed My Makeup Routine Forever. I never walk out the door without swiping it on first. The shining star of the lineup has to be the highlighter stick. Its perfect for everyday wear, when you want a no-makeup makeup look but dont want to go without mascara completely. Its clean, comfortable, and long-lasting makeup youll actually want to weareven if your only outings (for now) are on Zoom. All rights reserved. I feared it was going to be too natural for me, but that is not the case. focuses on safe ingredients that are free of hormone or endocrine disrupters. Shes highly regarded as a person with trustworthy judgment in the style and beauty realm and has impeccable taste. While not all of us are lucky enough to be blessed with naturally rosy cheeks, we can achieve the same look with the Flush Balm Cheek Color for a lasting blushing look. Each product is vegan, cruelty-free, and formulated to meet the European Union's standards of clean beauty. The models for the two options I was between (Camel and Sand) struck me as more fair-skinned than the people I think might actually use them, so it was difficult to choose the right one. Apply the MERIT Minimalist Perfecting Complexion Foundation and Concealer Stick directly to your skin. MERIT Flush Balm Cream Blush 8 Colors. Many of them have become a staple in my makeup routine be it for a no-makeup look or more complete one for going out to dinner or for drinks, and I find myself not wanting to do my makeup without them. The brow pomade came through with a truly minimalist appealyou can swipe it on without finessing. Clean . A newer addition . Wondering how to use it? The oval shape allows for maximum precision every time, while the neutral undertones help protect aga, MERIT Minimalist Perfecting Complexion Foundation and Concealer Stick, Travel Size Toiletries & Mini Beauty Products. The sheer tinted lip oil is infused with rosehip oil and shea butter, and I can honestly say my lips felt nourished (not sticky), and the product brought a pop of shine and a wash of color. My favorite was easily the lip oil. I have olive undertones, and I looked a bit red and slightly ashy with this shade, which I think is the closest match for me. Shade-wise, there are four (Au Natural, Marrakech, Pink Beet, and Sangria), which range from a muted bubblegum to a deep merlot. I grew up wearing the legacy luxury and prestige brands that my mother had once introduced to me, always gravitating toward the products that made me look "natural," but after having my son, I wanted to wear cleaner formulas than those brands offered. And, If youve always admired the look of freckles but werent naturally blessed with them, youre not alone. Were independently supported by our readers and we may earn a commission when you buy through our links. InStyle Follow Us More @merit FAQ . Merit Brush No. Merits seven-piece collection just launched at Clean at Sephora (which focuses on products free of parabens, sulfates SLS and SLES, phthalates, mineral oils, formaldehyde, and more), and includes an everyday complexion stick, creamy cheek tint, tinted lip oil, brow pomade, highlighting balm, mascara, and blending blush. I should note, from those two coats, not a single smudge occurred. I will say the foundation and concealer stick is definitely more of a concealer (its too dry for a full-face application in my opinion), but thanks to its compact size and mess-free formula, its ideal for keeping in your bag for midday touch-ups. Launching a new brand with seven products in the middle of a pandemic is no easy feat, but Power believes now, more than ever, people deserve a goddamn break and she hopes they find some solace in Merit. Including her must-have product a $165 eye cream. The texture feels like a hydrating balm, but with a beautiful veil of color. Use the brush to blend upwards and outwards. I felt compelled to create a brand that would reimagine luxury beauty for modern consumers like myself by making it cleaner, well edited, accessible, and, of course, beautiful. The balm-like highlighter comes in stick form in two different shades Cava, a pearl-esque tint, and Bounce, a pinky-purple shade for a subtle, sheen-like glow. I thought it would go on dry, but its smooth and thick, and blends in well. It gives a good amount of color payoff on initial application, but also builds very well. Discover dependable makeup, skincare, brushes, and more. How do you use the MERIT foundation and concealer stick? Since my acne and texture are both under control right now, I like my foundations to perfect my skin with a light-medium coverage (anything more than that tends to make my dry skin look worse throughout the day). I think anyone would love this bronzer, regardless of if you live for bronzer or fear it. I often feel like other brushes tag at my skin as I try to blend it in but not Brush No. Merit's debut collection will be available on January 12, ranging from $24 to $38, at meritbeauty.com and sephora.com. So, shoppers have 30 days to return if theyre not fully satisfied for any reason. Because I tend to use my hands to apply most of my base products (sorry, I'm not a professional! It has a base of hydrating vitamins for an all-natural glow and hydration, while squalane and fatty acids provide even extra moisture. Available in eight different sheer shades, this tinted lip oil is perfect for anyone who wants a lighter texture than a traditional lipstick. Im a sucker for muted tones and embossed gold lettering, and the makeup bag reminds me a bit of Rejina Pyos NaneI could totally see myself using it for quick errands. 2023 Cond Nast. After getting served enough content focusing on how incredible their products are, I decided it was time to test out Merit Beauty myself. I love it so much that I convinced both my mom and sister that they needed it, and on Thanksgiving we all laughed as we got ready and all reached for ours. For perfectly separated, lifted, and lengthened lashes, try the Clean Lash Lengthening Mascara for $26. MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick 20 Colors. The Minimalist is perfect coverage that you can build and looks amazingly natural. It is in fact, without a doubt, the easiest bronzer Ive ever used. Instead, it leaves me with an undetectable (but still there) wash of color that truly looks like I just spent some time out in the sun. Courtesy of Merit. Standard shipping, which takes about 4-7 business days, is free on US orders over $40, otherwise it's a flat rate of $8. Ive been using this for around two months now, and it has become literally the only base makeup I reach for. MERITs popular Shade Slick Tinted Lip Oil provides a stunning splash of sheer color. Most serums that aim to leave a glow tend to veer on oily, and end up making my skin slick for a couple hours, only to disappear shortly after. HuffPost may receive a share from purchases made via links on this page. 9 Best Danessa Myricks Beauty Products to Enhance Your Makeup Routine. Looking for face solutions? . Ever. Its lightweight, moisturizing, buildable, has a sheer satin finish, and soothes the lips. I love them each on their own as much as I love them together, and I cant say Ive ever found products that are quite so easy to use. I use this on its own on makeup-free days for an extra glow, and under makeup, and its a stand-out product either way. Unfo, Welcome to Beauty In A Tik, where each week we put TikToks viral beauty hacks and innovative trends to the test. Simplify your routine with MERITs selection of minimalist-friendly formulas. Every product is formulated in accordance with the EU's safety standards and is also Clean at Sephora certified. We got used to our natural hair textures, bare nails, and minimal makeup. Before heading to work (or anywhere, for that matter), I'd dab on a touch of concealer, a wash of bronzer, two coats of mascara, and a pinky-nude lipstick and call it a day. I have the Sangria shade, and it's beautiful. I love to use mine as a handbag, and my partner is constantly swiping it for herself. If you love a natural lash, this is about to become your go-to mascara. A lightweight, bi-phase serum, Great Skin is described as having a weightless formula that absorbs into the skin quickly with no residue, leaving skin plumped, hydrated, and prepped for makeup. I use it to blend in literally every single one of my Merit products, and it makes them melt into my skin in the most flattering, beautiful way. I went with Au Naturale, a subtle peach that reads neutral without washing out my medium skin tone. I'm a big blush person, so my standards are very high in general, but particularly for tint or balm-type formulas. Available in 3 versatile shades, the Brow 1980 Volumizing Pomade retails for $24. It stays all day but doesnt feel flaky or crunchy, just cool. I really am not a huge lipstick person. I can see myself wearing the line wheneverfor work, on weekends, for date night. I'm new to The Minimalist (40), a two-in-one foundation and concealer in 20 shades, but I'm already enjoying it enormously. Enter the password minimalistbeauty on Merit's website to shop. That's because the highlighter is made with a blend of nourishing ingredients such as squalene, olive oil fruit, and amino acids to "add moisture into skin, so it isn't just a surface effect," says Power. Merit customer, "This lip oil is the perfect 'natural' lip color with one application, but if you build it up, it's the perfect night-out lip color. On the hunt for a glowing complexion via Zoom and IRL? "It's meant to be applied only where you need it that may mean camouflaging just a few spots, or it could mean fuller coverage, depending on how your skin is on any given day.". Its one of those products I can throw in my purse or work bag and reapply throughout the day without any weird patchiness or looking cakey. It's glowy without the glitter! Because I'm pretty fair, I teetered between two shades: Silk and Cream. This creamy formula comes as a balm for super easy application simply swipe, blend, and go. We all know brows are a key element of every beauty routine, and while some of us have a more in-depth brow regimen at home, I like to keep it . User Agreement and Privacy Policy and Cookie Statement and (In the photo above, my right eye has a few coats of. Allure MERIT [is] bringing luxury back to minimalism. It perfectly grooms my eyebrows, making them appear naturally thicker and effortless. If you're looking for an out-worldly sparkle when using Day Glow, you won't find it, says Power. Instead, they decided to use ingredients that are actually good and safe for the skin, such as plant-based squalane, which keeps skin hydrated and supple, two things that are synonymous with the brand. As for its packaging, Merit comes housed in sleek gray, black, and clear tubes and pots with gold accents for a luxe effect, while its outer packaging is made of blue-hued, post-consumer recycled boxes. When it comes to the lips, MERITs lightweight lipstick and tinted lip oil can help bring your look together in the best way. I am so happy with this brand., Another highly rated item, the Shade Slick Tinted Lip Oil, is revered for its smoothing, moisturizing, and buildable qualities. Merit customer, "I am in love with this product! Amanda loves: The Minimalist Perfecting Complexion Foundation and Concealer Stick , USD$38, Tinted Lip Oil USD$24, Flush Balm Cream Blush USD$28, Day Glow Highlighter USD$30, Brow 1980 Pomade, USD$24 and Clean Lash Lengthening Mascara, USD$26 (literally everything - I cannot choose!). In the Before Times, my makeup routine could be described as "minimal at best." I wasn't prepared to love it this much, but it is truly perfect in every way. Monochromatic Multi Stick, Luxuriously Creamy & Blendable Color, For Eyes, Lips & Cheeks, Dazzling Peony, 0.17 oz (5 g), Things We Never Got Over (Knockemout Book 1), The Seven Husbands of Evelyn Hugo: A Novel, FOCALLURE 2 Pcs Contour Foundation Stick, Highlighter & Bronzer Pen, Face Brightens & Shades Pencil, Highlighting Shade Longwear Makeup, Highlight Bronzer Shaping Trimming Stick,Light-medium. We still lean on reliable makeup products to brighten up our dark circles and help our faces come alive on daily Zooms (even when were guilty of doom-scrolling into the wee hours of the morning). The mascara was a great formulaI just prefer my lashes with a side of drama. "It's a complexion stick that blends so seamlessly into your skin you can't tell what's makeup and what's you," she tells Allure. Simplify your routine with MERITs selection of minimalist-friendly formulas. This brow gel has one of the softest brush bristles and the most rich texture ever. Like all tubing mascaras, removing Clean Lash is fairly non-fussy: simply rinse off with warm water and cleanser, and watch the tiny tubes fall off lashes and into the sink. All with a minimalist beauty routine no less? Foundations and concealers have long been known for their cakey, uncomfortable finish that clogs your pores and washes you out. Well cover all 7 of the brands current products down below. It's incredibly versatile, too. Sorry we missed you! My favorite thing about this line has to be its simplicity. Merit Beauty. If you need help purchasing a product directly from Allure, go to our FAQ. The problem with that, however, was that she found those products didn't really exist so she made them herself. Signature Lip. Although I used my fingers to blend in The Minimalist, you can also buff in the lightweight formula with its accompanying brush, the Brush No. I typically use the Dior Diorshow Brow Styler Pencil to fill in sparse areas and a spooley to brush them up, so having the pomade and the brush all in one was kind of a game-changer. Get the tea below. MERIT is a makeup minimalist's dream. The final result were perky brows ready to take center stage. 1 Tapered Blending Brush. I have the shades Raspberry Beret and Mood, and alternate between both for the perfect, natural flush of color. Our makeup routines have been pared down significantly over the past year, so we were intrigued by Merits less-is-more brand positioning and promise of a five-minute makeup routine. Ive long been skeptical of many of these newcomers, and admit to even feeling overwhelmed by the range of choices that are available. So when I first heard about Merit Beauty, my interest was instantly piqued. The Merit launch assortment is everything you need to do your makeup in five minutes and nothing you dont. Im all here for the rise of the lip oil, and while Ive only tried a few of the newer tinted options, Merits Shade Slick proved to be something Id reach for on the daily. Is. If you like your blush on the subtler side, this is a great buildable option. If youre familiar with Glossiers Haloscope, it reminds me of that, but much, much prettier. When it comes to shipping, MERIT beauty makes things super simple. The texture feels like a hydrating balm, but with a . There are customer reviews too, and were here with the roundup from the brands website, Sephora, and Who What Wear. Have a story to tell? Bonus: If you buy through Merit, your first order comes in the cutest little corduroy bag. "I'm constantly in meetings in conference rooms under fluorescent lighting, so when I used conventional highlighters, they always looked like glitter or sparkle instead of just healthy skin.". It glides on effortlessly, has a creamy consistency and gives you just the right amount of buildable coverage. I've only tried Au Natural (the soft bubblegum), and based on formulation alone, it's easy to see why this will be a mainstay in my routine long after work-from-home days are behind us. Save my name, email, and website in this browser for the next time I comment. Responsible makeup. The highlighted and dewy glow from within look weve all been after has found itself perfected in the Day Glow Highlighting Balm. " Merit customer, "I've been loving the formula of this mascara so much, and I can't believe I found a clean mascara that works so well! While skin care may be the north star of our beauty regimens right now, quarantine has proven that staying at home 24/7 doesnt mean unlimited beauty rest. MERIT Shade Slick Classics Tinted Lip Oil 8 Colors. MERIT is a Sephora exclusive brand, and we carry many of its makeup products. Interested in perfecting your beauty round-up? So happy I found you!" 1. I tested 4 of their products, which are the following: Clean Lash Lengthening Mascara - $26. We Tried Every Tower 28 Product Heres Whats Worth Everything You Know About Finding Your Skins Undertone Is TikToks Diamond Lips Hack Made My Lips Natur R29 Editors 5 Go-To Looks For Easy Spring Makeup. Buff out with the Brush No. $30.00. $30.00. Ahead, our thoughts on the new clean brand on the blockplus selfies to show our final result. site credit. All of their products are vegan, cruelty-free and Leaping Bunny-certified as well as EU compliant and designated Clean at Sephora. Merit's seven-piece collection just launched at Clean at Sephora (which focuses on products free of parabens, sulfates SLS and SLES, phthalates, mineral oils, formaldehyde, and more), and . Extra soft, vegan bristles are gentle on reactive skin. It gives you the same high-shine finish as a gloss but never feels sticky. The oval shape allows for maximum precision every time, while the neutral undertones help protect against any orange after-effects. If we havent yet met, its nice to meet you, and for those of you that Ive known for a long time, its great to be writing to you today. At $38, the stuff isn't cheap for the amount of product you get. Founded by Katherine Powerthe cofounder of Who What Wear, Avaline Wine, and Versedin 2021, Merit is clean, vegan, cruelty-free, and self-described as " minimalist . I have an embarrassing amount of cream blushes, but just like Bronze Balm, Flush Balm is one of the easiest I own. The color is so natural, and it complements my skin tone perfectly. Between the non-greasy, hydrating texture and glossy finish, I truly can't get enough. Flush Balm. Sheridan is a writer from Hamilton, Ontario. Who What Wear readers will be able to shop Merit exclusively for the first 24 hours before the brand's launch on January 12. I also absolutely love the ease of the stick form, as I can just swipe it on, blend it with my fingers a bit, and go. I had a hard time deciding on a shade for the complexion stick, but when I swiped it under my eyes, I was pleasantly surprised. Made up of seven "impossible-to-mess-up products," according to Power, Merit was designed for those, like me, who aren't big on makeup but sometimes want a little extra oomph every now and then with their everyday look. If so, this MERIT beauty review concludes that this is the brand for you. With a simple base, a brush for easy application, plus mascaras and lip glosses to finish the look, this brand has the natural look completely covered. All products featured on Glamour are independently selected by our editors. Also, for someone with dry skin and fine lines (hi, hello), I found that the semi-matte finish caused some creasing around my eyes. I really liked both the cream blush and mascara, and loved the brow pomade. Reviewers (and Well+Good editors) have spokenthe Merit Beauty Great Skin Serum is 100-percent worth the hype. MERIT beauty is clean in more ways than one each product is carefully formulated and manufactured to be safe for your skin, body, and the planet. On days Im staying home but want to look put-together for Zoom meetings, I apply it like a concealer where I need a bit of coverage; on days I go out or to the office, I apply it all over like a foundation stick. However, if you already tend to splurge on luxury foundations compared to other steps, this is a product you'll definitely love. When it comes to blending, no one does it quite like the Brush No.1 Blending Brush. Merit Beauty Clean Lash lengthening mascara. Instead, with just a stroke of Day Glow applied to the tops of cheekbones, under my brows, and down the bridge of my nose, I noticed a dewy finish rather than a stark sparkle. This is me, wearing a full face of Merit! "This is the only Merit product which strictly speaking falls more into the skincare category. It adds just enough tint to make my brows pop without overwhelming me, and makes them look fluffy yet polished. Join our community through your favourite social media platform. The mascara isnt heavy eitherless fluttering Bambi eyes and more just Hi, Im awake.. If your algorithm is anything like mine, you can't fire up Instagram without being served an ad for an, Merit's formulation M.O. ), I'll probably end up using Brush No. Since the tip of the product is designed to be used for both precise application and allover coverage, I appreciated that it was on the smaller side. "Clean mascara can be notoriously difficult to create in our surveys and focus groups, the chief complaints were smudging and clumping, so we solved for that first and foremost," she says, noting the 4,000 people the brand tapped for product formulation and brand messaging feedback over the five-year Merit journey. The Minimalist is both a foundation and a concealer, and is meant to act as both in your makeup bag. While I only needed one coat for the casual, work-from-home look I was going for, I happily added an extra for good measure. Theyre blendable and super easy-to-use, making them an ideal choice for beginners or pros who want a seamless, simple, and stunning look. The super-pigmented, gel-like oil glides onto lips seamlessly, with assist from its doe-foot applicator, and doesn't leave behind a sticky dry-down. Merit is a new luxury clean beauty brand inspired by minimalism and created by Katherine Power, the mastermind behind two of Target's biggest style and beauty brands, Who What Wear and Versed Skincare.